How Skarmy works

The two agents you talk to, the loop your company runs on, and how an idea moves from a sentence to a published site to a running business.

Skarmy is built around a loop, not a pipeline: an idea becomes a build, the build creates new tasks, done tasks improve the company, and the improvement suggests what to build next. You move through it by talking to two agents, each with a narrow job.

The two agents

The coach

The chat that follows you through the app — full-width on Home, a panel on the right everywhere else. It sharpens your idea, answers “what should we do today?”, renames your company when you ask, remembers what you tell it, and works your connected apps. It never builds anything.

The Builder

Lives in a workspace. Writes the actual product and proposes publishes. It never renegotiates the idea with you.

That split is deliberate. Thinking about what to build and actually building it are different jobs, and mixing them tends to produce a worse version of both.

These two are the only agents you talk to directly. The daily task suggestions and scheduled automations are Skarmy working in the background — they surface as cards and results, not as new conversations.

The path your idea takes

1. You describe the idea

Home asks What’s your idea?. Whatever you type opens a conversation with the coach. You can paste in a business plan, competitor copy, or notes — the coach treats all of it as material. Attach images or documents if they help; up to five per message.

2. The coach sharpens it

The coach behaves like a good early-stage sounding board. It reacts to your specific idea, then asks a question or two per reply, chosen for the answers that would most change what gets built first.

Two or three exchanges is normal. If you want to skip ahead, say so and it will hand off immediately.

3. The coach writes a brief

When the idea is concrete enough, the coach produces a short brief in your own language and offers an Open Builder button. The brief covers:

Part of the brief	What it captures
Working name	What to call the product, in your words
What to build first	The concrete pages or flows for version one
Audience	Who this first version is for
The edge	The sharpest insight from your conversation
Company fit	Whether this belongs to your current company or is a separate venture

The brief becomes the Builder’s opening instruction. See Describe your idea.

4. The Builder builds

Accepting the handoff creates a workspace and opens it. The Builder scaffolds a web app, starts it running, and writes real pages and copy while you watch the preview pane.

It makes every technical decision itself and reports progress in product terms. It only asks you something when the answer would genuinely change what gets built.

5. You iterate by asking

Reply in the conversation. The Builder makes the change and the preview reloads. This is the loop you will spend most of your build time in.

6. You publish

Select Publish, claim your address once, and approve the exact version going out. Nothing deploys without your approval. See Publish your site.

7. Skarmy keeps working with you

After the first build, the rest of the app wakes up around your company:

• Tasks suggests a short slate of next steps every day, grounded in your business plan and what has actually happened. See Daily tasks.
• Inbox gives your company its own email address at mail.skarmy.ai. See Your company inbox.
• Apps connects Skarmy to the tools you already use, so you can ask it to work across them in chat. See Connect your apps.
• Automations runs repeat work on a schedule — a morning note, an inbox catch-up, a weekly recap. See Automations.

What the Builder actually produces

The Builder writes a modern web app with real pages, real copy tailored to your idea, and a design chosen to suit your domain. It verifies its own work before reporting a milestone done.

What it deliberately does not do in a first version:

• Sign real customers up for accounts
• Wire third-party services into the product it builds
• Ship a native mobile app

One exception: if you have connected Stripe, the Builder can create a real payment link in your own Stripe account and put it on your site — so you can take money the day you publish.

If your idea is not a web product — hardware, a native app, an in-person service — the coach will say so and steer you toward the web version that proves the idea, such as a landing page with a waitlist or a booking flow with sample data.

Where your work lives

Surface	What it holds
Home	The composer that starts everything, and your Company Overview
Workspaces	Every workspace in the current company, grouped by department
Tasks	Today’s suggested tasks and your board
Inbox	Your company’s email
Automations	Work Skarmy does for you on a schedule
Apps	The tools connected to your company
Search (⌘K)	Jump to any page, workspace, or task
Usage and Billing	Credits, plan, and payment
Settings	Company details and your account

Next

Core concepts

How companies, workspaces, and sessions fit together.

Quickstart

Do the whole loop once, end to end.